As you prepare for the second half of the year, some late spring-cleaning may be in order. Do you find that you are in the midst of a lot of leads, but not so many concrete contracts? Do you host many events and upcoming sales but find you’re not getting much traffic in store? Or do you still feel like you’re not reaching the quality of people you’d like to?
The real question may be are you engaging the right readers? If you haven’t gone back to review and make changes to your email list in the last couple of years, chances are you may be missing some important contacts! We tend to get complacent with things as status quo or perhaps, the busyness of work gets in the way. But, if you’re looking to increase your bottom line, it might be time for a late spring clean up of your email list! Click here to read more from my blog…